What do The100 Best Places to Work have in common?
Their employees feel supported and empowered to do their best work, even amid the unprecedented challenges of 2020.
When I read this research from Fortune's Best Places to Work Survey, I thought this was worth sharing.
As I dug more into the details, I saw that the best places to work offered a culture where people were engaged, happy and productive, even during Covid!
And it all started with the LEADER.
As we start a new year, what can we be doing to make sure our team feels supported and empowered?
Here's my top favorite tips to show support and empower your team:
1. Clarity of Purpose: Make sure your team knows what's expected of them at work, knows what a great job looks like, and knows why it's important.
For example, I've worked with multiple builders who've put caps on the number of homes each sales person could sell in a given month. When the sales people understand the WHY, it's a lot easier for them to accept, and to explain the process to customers.
2. They have the tools and resources to do their job. Our team wants to do their job well, but they need us to listen to them and provide the tools, and be transparent if we can't provide the resources.
For example, do they have the training on how to operate in the virtual world? Do they have the tools to offer virtual appointment? Do they have the basics....like a strong internet connection? It may seem simple, but it can make a world of difference to our sales team.
3. In the last week, they've received recognition or praise for doing good work. Our team needs to know we value them, especially when the work environment is changing like it did in 2020. Individuals respond differently to different types of praise; it's important to know what each person responds to and take the time to show our appreciation.
Especially during WFH environments, the managers who provide the recognition and praise continue to hold 1:1's, they express gratitude for their employees' work, they send personalized letters to the home, they send flowers, they hold virtual meetings and announce top performers.
4. They invest in their employees and provide opportunities for them to learn and grow. Our team feels valued and supported when we take the time to talk to them about their progress at work and provide them with the resources and training to help them enhance their skills and encourage their development.
For example, offering group training, individual coaching or even reviewing a book of the month offers opportunities for growth and development.
5. Establishing goals and then providing latitude as to how they achieve the goals. Our team wants to perform, but they don't want to be micromanaged. They want you to believe in them and trust them to do good work.
When they know what to do and how to do it, and they have the tools, support and autonomy to do their work well, they feel empowered to do their best work. Let them run with the ball and then celebrate their success.
I've had the great privilege of working in a supportive and empowered workplace. We worked hard and achieved amazing results, but we also had a lot of fun! We retained great employees and they were are best recruiters. I've also worked in not-so-wonderful environments and the stress was high and so was the turnover. Creating an engaged, supportive and empowered workplace doesn't happen over night, it's a cultural thing. It starts with the leaders, and YOU CAN make a difference.
In our signature Leadership Development Program, 9 Steps to Leading a Rock Star Sales Team, we share more techniques to support and empower your team. If you or someone you know would like to learn more, visit: http://www.kathytuckercoaching.com
PS. If you know a sales leader who would benefit from this, please share.
PPS. If you're new to my writing and would like to receive my weekly blog to inspire and energize sales leaders, sign up here: https://mailchi.mp/5cdcfd058197/kathytuckercoaching
Kathy Tucker Coaching & Consulting is a boutique sales and leadership training company specializing in helping builders and real estate companies develop top producing sales teams and brilliant sales leaders who foster a healthy, high-performance sales culture.
Virtual Sales Training Workshops, 1:1 Coaching for Sales Professionals and Sales Leaders, and her Signature Leadership Development Program: 9 Steps to Leading a Rock Star Sales Team.